Normally there is not a lot of incentive to watch the Olympics if you are a Brit. OK, the UK team usually get medals in sports like cycling, shooting and ocean racing but that is about it.
This time round though it has been different, Britain is lying third in the medals table thanks to a slew of gold medals yesterday:
Rowing men's four: Alex Gregory, Pete Reed, Tom James, Andrew Triggs Hodge
Rowing women's double sculls: Katherine Copeland and Sophie Hosking
Cycling women's team pursuit: Dani King, Laura Trott, Joanna Rowsell
Athletics, women's heptathlon: Jessica Ennis
Athletics, men's long jump: Greg Rutherford
Athletics, men's 10,000m: Mo Farah