Best known as a resort for inexpensive holidays, a resort for stag parties, cheap booze and lots of sunshine.
However, there is another side to the town, more upmarket appealing to a different type of clientèle. In fact, until the 1960s it was a sleepy fishing village with a population of 3,000. Then Franco relaxed his opposition to mass tourism and more important the bikini. The locals built hotels to accommodate the new visitors and the rest is history.
The mayor of the town is now convinced that Benidorm meets the criteria for becoming a World Heritage site and has made an application to UNESCO. He says that the process could take three years but is convinced that they will make it. He hopes that the status will help to transform the place and encourage more of the "classy" tourists.
However, there is another side to the town, more upmarket appealing to a different type of clientèle. In fact, until the 1960s it was a sleepy fishing village with a population of 3,000. Then Franco relaxed his opposition to mass tourism and more important the bikini. The locals built hotels to accommodate the new visitors and the rest is history.
The mayor of the town is now convinced that Benidorm meets the criteria for becoming a World Heritage site and has made an application to UNESCO. He says that the process could take three years but is convinced that they will make it. He hopes that the status will help to transform the place and encourage more of the "classy" tourists.
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